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Mass communications courses

MCOM 101 Mass Media and Society
Study of the structure, function, and effects of mass communication in the U.S. culture. Influence of economics and governmental regulations on media content. Special attention to the rights and responsibilities of the media.

MCOM 201 Writing for the Media
Gathering and writing information in a fair and accurate manner suitable for presentation in print and electronic media. Prerequisite: English 101 or permission of instructor.

MCOM 205X Photography I (Art 205)

MCOM 250 Women and Media
Current and historical relationship of women with media. Women as subject matter, audience, and participants in various media forms.

MCOM 260 Introduction to Electronic Media
Understanding electronic media, including regulation and public policy aspects. Preparation of reports for electronic media.

MCOM 271X Introduction to Film (English 271)

MCOM 302 Editing the Written Word
Preparation of material for the media. Copy editing, design and layout, and photo editing. Prerequisite: 201 or permission of instructor.

MCOM 304 Publication Design and Layout
Graphic design and development of print and electronic communications. Stress on concepts such as color, typography, tone, unity, and knowledge of print production.

MCOM 305X Photography II (Art 305)

MCOM 310 Video Production
Developing programming for electronic media. Emphasis on research, writing, production, and video editing. Other long-form media presentations may be required. Prerequisite: 260.

MCOM 311X Digital Photo Manipulation (Art 311)

MCOM 321X Advanced Expository Writing (English 321)

MCOM 335X Methods of Social Research (Sociology 335)

MCOM 350 Special Topics
Selected topics in the field with particular emphasis determined by student interest.

MCOM 368 Campus Media Workshop
Application of media theories and management skills to campus media operation and production. Presentation of workshop proposal to a mass communications faculty member. Prerequisites: sophomore status and major in mass communications. One-half semester hour credit per term, maximum total credit two semester hours.

MCOM 390 Persuasive Communication
Focus on organizational persuasion in public relations and advertising. Examination of communication theory relating to persuasion and public opinion.

MCOM 404 Advanced Publication Design and Layout
Advanced work in producing publications. Emphasis on more complex layout designs, using image-copying and video-capturing hardware and software. Study of latest graphic technology and design. Prerequisites: 304 and Art 111, or permission of instructor.

MCOM 410 Advanced Video Production
Advanced work in producing programming for electronic media. Emphasis on longer forms of video presentation. Study of contemporary documentaries included. Other long-form media presentations may be required. Prerequisite: 310.

MCOM 420 Advanced Reporting
Advanced work in gathering and organizing information for long-form writing, such as in-depth newspaper series, magazine articles, broadcast packages and online reports. Emphasis on locating sources, interviewing, following paper trails, and using databases. Prerequisites: 201, 202, and junior status.

MCOM 424 Web Journalism
Integration of basic communication skills, such as writing, design, web page management, and video production. Development of digital multimedia presentations. Prerequisites: junior status and completion of all required core courses through 304. Completion of 310 preferred.

MCOM 441 On-Camera Performance
Study of the techniques of on-camera presentation. Use of classic techniques in communicating with an audience. Prerequisites: junior status and Mass Communications 260 or Theatre 205.

MCOM 451 Media Law and Ethics
Principles of communication law, including constitutional issues, libel, privacy, copyright, and broadcast regulation. Development of an ethical perspective for media issues. Prerequisite: senior status.

MCOM 460 Independent Study
Advanced research on a topic related to mass communications, under the supervision of a faculty member. Prerequisites: junior or senior status, permission of instructor. One to four semester hours.

MCOM 470 and 471 Internship I and II
Off-campus work experience in the communications field. Minimum 120 hours field work (240 hours for six hours credit), periodic meetings with instructor, critique of experience including skills assessment, journal, and summary paper. Prerequisites: junior or senior status, permission of department. Pass-Fail only.

MCOM 480 Senior Project
Study of a communications question and completion of a project in consultation with a faculty member in the Mass Communications Department. Prospective candidates for the senior project should advise the department chair of their plans at the beginning of the junior year. Prerequisites: senior status and departmental permission.




Emory & Henry College
P.O. Box 947
Emory, Virginia
24327-0947
276.944.4121